Case Study:

Trend MD

TrendMD’s content recommendation tool gets research in front of the right readers and helps publishers grow revenue.


TrendMD co-founders Dr. Paul Kudlow and Alan Rutledge are tackling information overload in the world of academic publishing. Their online tool gives publishers the power to target specific audiences they want to reach, while helping readers find the content they need.

TrendMD helps researchers and practitioners find crucial new studies amidst an estimated 4,000 articles published each day, by promoting links to content on prominent, third-party sites, based on what they’re already reading.

Success will mean:

Academic publishers grow their readership, while helping researchers find information they need to make critical advances that will help patients.